In 2022, The Kambe Events team were tasked with undertaking an in-depth Sustainability Impact Review of Red Bull’s Soap Box event. Red Bull Soapbox is a live event that happens bi-annually in the UK. Additional Red Bull Soapbox events take place around the globe.
We brought Kambe on board to really scrutinise the way we activate Red Bull Soapbox Race. We wanted a truly honest appraisal of our current sustainability methods, based on thorough data analysis – which is exactly what they delivered. They then worked closely alongside us to produce a bespoke and actional set of recommendations which enabled us to quickly implement new and more sustainable ways of working (and to produce clear guidelines for our event partners, too).
Kambe’s in-depth knowledge of the events industry and their history of launching truly pioneering and innovative sustainability initiatives made them the perfect partner for this project. Their team truly understands the event world, and the challenges that come with it! – Clemmie Reed- Head of Events/Sport – Red Bull UK
The Brief
Kambe Events were contracted by Red Bull Events UK to advise the organisation on how to improve the sustainability of Soapbox UK and provide advice for other Red Bull UK events.
The Process
The Kambe team undertook an initial review of the impacts of the 2019 Soap Box event, and a review of the initial plans in place for the 2022 event.
In order to provide a comprehensive audit of the 2022 event, the Kambe team were on the ground at Alexandra Palace on the event’s final build day, throughout the duration of the live event, and during the dismantling of the event, the following day, to audit the event as it happened.
Data was requested from the core team, suppliers and contractors post-event and what was provided was input into the TRACE online tool in order to calculate the event’s carbon and environmental impacts and, where possible, to set baselines for future events.
The Result
The Kambe Events team presented an in depth, Impact Assessment report, covering every aspect of the Soap Box events current impacts, in granular detail – from monitoring generator loads to working out the carbon footprint of the event’s broadcast streaming.
The final report included detailed recommendations and action plans to effectively reduce the impact of every area of the event, from energy to waste management, set design, soap box manufacture, production materials, merchandise, food and beverages, travel, media output and initiatives.
